The platforms built to grow your direct bookings now take a cut of them.
Keep 100% of your direct bookings. No booking fee, no revenue share — card processing is billed by your own processor at its rates.
What each platform charges on a direct booking
The fee, what it is charged on, which plans carry it, and who pays it.
- VacayOpsNone
No fee, cut or markup on any booking — your direct site or any channel
- iGMS4%
Of the booking value (before taxes and damage deposits) on every direct booking
Every plan using iGMS Direct Booking · paid by host
- Lodgify1.9% + 1%
A 1.9% booking fee on the full total including taxes and add-ons (3.9% on the legacy Lite plan) — on direct, OTA and manually entered bookings — plus a 1% transaction fee on all plans
Starter (booking fee); all plans (1% transaction fee) · paid by host
- Hospitable1% to 4% + 3%
A direct transaction fee: 1% on Direct Basic, 4% + 3% on Direct Premium
Direct Basic and Direct Premium (Professional plan and up) · paid by guest or host
- Hostaway1.8%
Added to the guest’s total on every booking through the Hostaway booking engine
Every plan using the Hostaway booking engine · paid by guest
- Hostfully0.85% + 1%
A 0.85% direct booking fee plus a 1% payment gateway fee
Growth only (Pro and Enterprise waive both) · paid by host
- Smoobu0.9%
A booking fee on the month-to-month Professional Flex plan; other plans are commission-free
Professional Flex only · paid by host
- UplistingNone, or 1.5–3%
No commission on flat-rate plans; 3% (1–4 properties) or 1.5% (5–10) per booking on Pay as you go
Pay as you go only · paid by host
- GuestyNone
No percentage fee on direct reservations (GuestyPay processing is separate)
- OwnerRezNone
No booking, guest or per-booking fees
- EscapiaNone
A flat monthly fee by number of properties, no percentage booking fees
As published on each vendor's pricing or help pages, as of October 2026. Card processing is not counted for anyone. Names are trademarks of their owners; VacayOps is not affiliated.
What a percentage costs on $500,000 of direct bookings
Illustrative math on one year of direct-booking revenue. Your own numbers will differ.
At 4% (iGMS, host-paid)
$20,000/yr in booking fees
4% of the booking value (before taxes and damage deposits) on every direct booking. Every plan using iGMS Direct Booking.
Taken from your revenue.
At 1.8% (Hostaway, guest-paid)
$9,000/yr in booking fees
1.8% added to the guest’s total on every booking through the Hostaway booking engine. Every plan using the Hostaway booking engine.
Paid by your guests, on top of your price.
VacayOps
$0/yr in booking fees
No fee, cut or markup on any booking. Example subscription for 20 properties on the Full Platform ($29/property/month): $6,960/yr — the same whether you take ten direct bookings or ten thousand.
Card processing is billed by your own processor in every column.
Illustrative only. Fees from the table above, as of October 2026; card processing is excluded for every platform. VacayOps subscription is an example of 20 properties at the published rate — current pricing at vacayops.com/pricing.
What you still pay
No booking fee does not mean nothing is charged. Here is the full list.
- Card processing
- Guests pay through your own Stripe or Slim CD account. That processor charges its usual rates, billed to you directly. VacayOps adds no markup.
- Guest fees you choose to add
- Cleaning fees, pet fees or anything else you set are yours. They go to you, not to us.
- Your subscription
- Priced per property — $29/property/month on the Full Platform. Never per booking.
Switching is on us. We move your data, listings and reviews.
See how switching worksOne system for the whole cycle of service.
One login. One bill. One source of truth. Priced per property. No seat fees, no booking commission, no setup fee, no contract. 14-day free trial — no charge until it ends.